Lion will be running a consumer-facing promotion across major metro newspapers on 20 March in the lead-up to National Local Day a couple of days later. The campaign will allow the public to access $15 Pre-paid Digital Mastercards to spend at their local venue.
Daily Telegraph –
Get your QR code for $15 in The Daily Telegraph on Saturday, March 20. The $15 can then be redeemed at your local Lion pub or club.